| From his headquarters
on the fifth floor of an otherwise nondescript office complex just off
Route 3, Michael Kelly, chief executive of ForeverGreen Enterprises Inc.,
is plotting nothing less than a revolution in worldwide energy consumption.
By 2011, Kelly hopes to be turning
750,000 tons of hazardous waste a year into hydrogen for use as an alternate
energy source to fossil fuels.
And that's just at one facility.
If everything goes as planned, he expects to open many more processing
plants between now and then.
Ultimately, he sees drivers worldwide
pulling off the road in their hydrogen-powered cars into refueling stations,
where they will fill up on hydrogen created and distributed by ForeverGreen
Enterprises.
"Most of us view this as an opportunity
to have a true and lasting impact," he said recently of the 22 employees
of his three-year-old company.
"Can we be the catalyst for change?"
Kelly asked rhetorically. "Yes we can. Yes we are. Yes we will."
One person Kelly won't have to convince
is President Bush, who singled out hydrogen as an alternative energy source
in his 2003 State of the Union address and subsequently committed $1.2
billion toward research.
Kelly, 49, of Tinton Falls, believes
he has an innovative solution for lowering production costs -- generating
hydrogen from hazardous materials which the companies that produce the
waste will pay ForeverGreen to dispose of for them.
Kelly retired from his job as a Wall
Street executive 10 years ago to spend more time with his family. He spent
the next several years mulling his next career move.
He co-founded ForeverGreen in 2002
with Randy Cole, a former colleague on Wall Street with a background in
technology.
Producing an environmentally safe,
alternative form of energy was a concept that evolved over time, he said,
but whose origins could be traced to the oil embargo and subsequent gasoline
shortage of the mid-1970s.
Kelly said the memory of waiting
in long lines to purchase gas never left him, and the fear that it could
-- and probably would -- happen again promptted him to begin looking at
alternative fuel sources. But over time, he grew disappointed with the
pace of technology.
"We need new energy. We're running
out of oil," he said.
Already in the works for ForeverGreen
is a $100 million hydrogen processing plant on 35 acres in rural DeKalb
County, Ind. Groundbreaking should occur later this winter and the plant
should be up and running by the end of the year, according to Kelly.
The closely held company has so far
generated no revenues and is actively seeking investors.
Using a process called progressive
molecular dissociation, ForeverGreen's production plants will break down
all manner of hazardous waste into its most basic elements to extract hydrogen.
ForeverGreen calls the final product
Green Hydrogen because the gas will be created from hazardous materials
in such a way that the remnants will no longer be pollutants.
Hydrogen gas is currently used in
a number of industrial processes, including refining gasoline and the manufacture
of steel, fertilizer and detergents.
But the future, according to Kelly,
lies in so-called fuel-cell applications in which hydrogen is used to create
power that could one day serve as an alternative to oil and its refined
by-product gasoline.
"Our real goal is to create hydrogen
transportation corridors," said Kelly.
In other words, he wants to build
hydrogen pipelines from ForeverGreen's production plants to fueling stations
across the country that will one day serve the hydrogen-powered cars he
believes are in America's not-too-distant future.
He makes a convincing argument.
According to Kelly, the fuel-cell
engine powered by hydrogen is about three times as efficient as the internal
combustion engine, the long-standing method of powering cars.
Consequently, if a car can travel
20 miles on $3 worth of gas, the same car could travel 60 miles on $3 worth
of hydrogen.
Kelly was quick to note that there
is a limited amount of the oil used to make gasoline, while hydrogen is
the most common element in the universe.
"It's a question of how to go about
unlocking that hydrogen to use it," he said.
Kelly thinks he has the answer.
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